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Table 1 Theme types

From: A multimodal discourse analysis of the textual and logical relations in marketing texts written by international undergraduate students

Topical theme

Participant

Process

Circumstance

Interpersonal theme

Vocatives (e.g., John!, Madam!, …)

Modal or comment adjuncts (e.g., surely, probably, usually, …)

Finite elements (e.g., modal auxiliaries, ‘be’ auxiliary, …)

WH-question words (e.g., why, who, what, where, how)

Textual theme

Continuatives (e.g., well, yeah, …)

Conjunctions (e.g., and, or, but)

Conjunctive adjuncts (e.g., then, therefore, because, although, …)

Wh-relatives (e.g., which, who, …)